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It's a great year to save big on the Apple Watch Series 3 or the new 10.2-inch iPad.

The best Apple Black Friday deals


Associate Editor,

Macworld |

Black Friday may fall on the day after Thanksgiving, but it’s the perfect day for being thankful that you didn’t pay full price on the latest and greatest devices to come out of Cupertino. Below, we’ve categorized the best deals according to retailer, and (where appropriate) we’ve separated the deals by those that are live now and those that will go live on Black Friday or a few days before. 

Keep checking this page over the coming weeks and days, as we’ll update it with new information as we receive it.

There’s a ton of information to sort through below, so if you’re mainly interesting in knowing where to find the products with the historically steepest discounts, we’ve collected them in this section. 

Target has long been one of the best stores to visit for Apple products on Black Friday, and it continues that tradition this year with some fantastic deals on iPhones, Apple Watches, and AirPods. Most of the deals go live for the general public on Friday itself, but Target RedCard and Circle rewards members can start taking advantage of the deals on November 27, the day before Thanksgiving.

Brick-and-mortar Target stores will open on Thanksgiving Day at 5:00 p.m. local time and stay open until 1:00 a.m. on Friday. On Black Friday itself, stores will open at 7:00 a.m. We’ve singled out the Apple stuff below, but if you want to see everything Target is offering, check out its massive 54-page mailer.

AirPods: Get the second-generation AirPods with charging case for $144.99Remove non-product link, down from the usual price of $159.99. Alternatively, you can get the AirPods with the wireless charging case for $169.99Remove non-product link (down from $199.99). Not bad, but right now can get them for $139 at Amazon.

iPhone: If you buy an iPhone 11, iPhone 11 Pro, or iPhone 11 Pro MaxRemove non-product link from Target and activate it with either Verizon or AT&T, Target will give you a $200 Target gift card. This deal lasts the whole weekend, starting at 7:00 a.m. on Friday and ending on Sunday, December 1.

iPad: Target is selling the new 10.2-inch iPad for $249.99Remove non-product link, which is the lowest price we’ve seen for this model. It retails for $329.99.

Apple Watch Series 3: Get the still-impressive Series 3Remove non-product link for as little as $169.99. It’s hard to confirm, but the model looks like the 38mm aluminum model with the white sport band. Walmart is offering a better deal.

App Store and iTunes gift cards: Buy one gift card at full price and buy a second for 30 percent offRemove non-product link. The values of the cards included in the deal aren’t specified, but it’s probably safe to assume the deal covers all of them.

Walmart has some fantastic deals this year—some of the best, in fact—particularly if you’re in the market for a slightly older Apple Watch. The items below go on sale online on Wednesday, November 27 at 1 a.m. Eastern, and then you’ll see then in stores on Thanksgiving Day beginning at 6:00 p.m. 

Apple Watch Series 3: You can get the 38mm Apple Watch Series 3Remove non-product link for $129, down from the current going price of $199. Alternatively, you can get the 48mm versionRemove non-product link for $159, down from the going rate of $229 (and the $309 retail). In both cases, that’s the best price we know of—and around $40 less than what you’d pay at Target.

iPad: Walmart will sell the new 32GB 10.2-inch iPad for $249Remove non-product link, down from the normal retail price of $329. Other retailers are selling it for this price, but it’s a good one—certainly the lowest we’ve seen so far this year.

iPhone: Head to Walmart if you want an iPhone. If you buy and activate an iPhone 11Remove non-product link, iPhone 11 ProRemove non-product link, or iPhone 11 Pro MaxRemove non-product link, Walmart will give you a $300 Walmart gift card. If you buy and activate an iPhone XSRemove non-product link, Walmart will give you a $450 gift card. You’ll get $400 gift card if you buy either an iPhone XS MaxRemove non-product link or XRRemove non-product link. Trade in a qualifying smartphone, and you’ll get another $250 Walmart gift card. Walmart is also selling the 32GB iPhone 6s PlusRemove non-product link for $149 if you buy it with either its Straight Talk or Total Wireless plans.

AirPods: Walmart will be selling the standard second-generation AirPodsRemove non-product link for $129, down from the regular retail price of $159. This is the best price we know of. As of the time of writing, they’re already on sale for $139.

Most retailers drop all their deals on the table at once, but not Costco. Instead, it’s dropping new deals every few days. As such, we’ve organized Costco’s section by date rather than product. Just a reminder: You have to be a Costco member in order to take advantage of its deals. As of the time of writing, Costco is notable for being one of the few retailers to offer deals on Macs.

Best Buy already had an impressive “Black Friday” sale for Apple products earlier this month, and we covered those deals individually when they dropped. The retailer’s actual Black Friday sales are kind of tame by comparison (at least for Apple products), but you’ll still find a few good offers floating about here and there.

Staples has some decent deals for Black Friday, but nothing remarkable—we’ve seen these prices (and better) at other retailers. You can take advantage of these deals online on Thanksgiving and in the stores beginning at 7:00 a.m.

Zagg: Zagg is one of the best-known makers of iPhone and Mac accessories, and it’s also the company behind brands like Mophie, Invisible Shield, and Gear4. From November 27 until December 8, you can take 40 percent off everything on Zagg.comRemove non-product link—although you’ll have to keep it limited to 10 products per order.

Mujjo: Mujjo is a popular maker of leather iPhone cases and accessories, and one of its leather cases even made our roundup of the best iPhone 11 cases. For Black Friday weekend, you can take 25 percent off the entire siteRemove non-product link from November 28 through December 3. Just use the code #25off when you check out.

This story, “The best Apple Black Friday deals” was originally published by


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